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NYCE DAWG Not just a brand, a movement

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New Yorkers are bold, tenacious, confident and, well, cute.

New Arrival

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Our premium hoodie collection

You know you'll be looking good with this premium sweatshirt

Each unique NYCE DOG logo, all-over printed sweatshirt is precision-cut and hand-sewn to achieve the best possible look and bring out the intricate design. What's more, the durable fabric with a cotton-feel face and soft brushed fleece inside means that this sweatshirt is bound to become your favorite for a long time.

  • 85% organic cotton, 15% recycled polyester
  • Ribbing: 97% organic cotton, 3% elastane
  • Brushed fleece fabric inside
  • Comfortable unisex fit
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New Collections

great addition to your collection

Don’t forget to treat your feet with care!

Boost your mood throughout your busy day with comfy and lightweight athletic shoes - your DAWGs won't be singing in these sneaks. Equipped with breathable lining, a padded collar, and rubber outsole—they’ll easily become your go-to footwear.

  • Breathable lining
  • Lace-up front
  • 100% polyester ultralight flyknit
  • Ethylene-vinyl acetate (EVA) rubber outsole

So what are you waiting for? Get yours now!

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